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Up in the Air (2009)

Real Brands
American Airlines
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Alex: This is the American Airlines...
Ryan: It's a Concierge Key, yeah...
Alex: What is that, carbon fiber?
Ryan: Graphite.
Alex: Oh, God, I love the weight.
Ryan: I was pretty excited the day that bad boy came in.
Alex: Yeah. I'll say.
Chuck E. Cheese's
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Recently fired guy: How do you sleep at night, man? How? How's your family? They sleeping well at night? Electricity still on? Heat still on? Refrigerator full of food? Gas tank full of gas? Going to Chuck E. Cheese this weekend or something? Not me. No, my kids, we're not gonna do anything.
Coca Cola
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Craig: Coke and IBM have been doing this for years, all right. Are you familiar with them?
Google
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Alex: I googled you.
Ryan: You did?
Alex: It's what us modern girls do when we have a crush.
Hertz Rent-a-Car
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Ryan: Are you satisfied with Maestro?
Alex: Yeah, I am.
Ryan: A little stingy with their miles. I like Hertz.
Alex: No, Hertz keeps its vehicles too long. If a car has over 20,000 miles, I won't drive it.
Ryan: Maestro doesn't instant checkout. I like to park and go.
Alex: Hertz doesn't guarantee navigation.
Ryan: It's funny. You don't seem like a girl who needs directions.
Alex: I hate asking for directions. That's why I get a nav.
Hilton
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Ryan: Maplewood card. How dare you bring that into this palace?
Alex: Hilton offers equal value and better food, but the Maplewood gives out warm cookies at check-in.
Ryan: They got you with the cookies, did they?
Alex: Yeah. I'm a sucker for simulated hospitality.
Hilton employee: We reserve priority assistance for out Hilton Honors members.
IBM
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Craig: Coke and IBM have been doing this for years, all right. Are you familiar with them?
Kentucky Fried Chicken (KFC)
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Ryan: Your resume says that you minored in French culinary arts. Most students, they work on the fryer at KFC, but you bussed tables at Il Picador to support yourself.
MySpace
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Ryan: I don't think a MySpace page qualifies you to rewire an entire company.
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meredithslavensmeredithslavens:
i'm pretty sure "up in the air" has more product placement than any other movie i've ever seen
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HotlineReidHotlineReid:
Just watched "Up In The Air" for the first time. Tonight's movie brought to you by American Airlines. Product placement overkill.
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aptronymaptronym:
@giulz_n A *lot* of product placement in Up in the Air for Omega. http://bit.ly/8Xtsqy
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revsongbirdrevsongbird:
Watching "Up in the Air." So far it's about product placement.
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brandonbakerbrandonbaker:
finally finished #UpInTheAir. ...didn't expect that twist with her. ...good movie, loved the overt product placement.
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BovneBovne:
Watching Up in the Air. I have seen less commercials and product placement during a NASCAR race.
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kmccoykmccoy:
Watching Up in the Air. Tons of product placement, but it's actually realistic.
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salute24salute24:
Up in the Air product placement was pretty wicked. Wonder how American landed that?! And does 10M mile card really exist? #PRLabWeek
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SeanM_ThomasSeanM_Thomas:
@Heather_Poole in the name of good publicity, and product placement, i.e. Up in the Air, they'd prob. do it.
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PXAbstractionPXAbstraction:
Saw Up In the Air tonight. A rather ironic film given my day. Cool and not what I expected though the product placement was off the charts.
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agilemanageragilemanager:
Was disappointed w/ "Up in the Air" Just big product placement infomercial for American, Hilton, Hertz, & TravelPro - lifestyle I recognize
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jjgastineaujjgastineau:
I saw two films last week, Funny People and Up In The Air, that featured some of the most grotesque product placement I'd ever witnessed.
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AndrwLightAndrwLight:
Flying back today from Puerto Rico on AA. They showed Up In The Air BOTH ways! Clearly AA does not get the irony of this product placement.
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jkennedy93jkennedy93:
RT @qthrul: Saw "Up In The Air". Wished there were more Delta and Marriott references vs. American / Hilton<Good or bad product placement?>
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KappadonnaKappadonna:
I did not know that Up in the Air is just a really clever advert for American Airlines. Product placement out full length dramamercials in
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